Marketing Manager - Shibuya City, 日本 - SmartNews

    SmartNews
    SmartNews Shibuya City, 日本

    3週間前

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    説明

    About SmartNews

    SmartNews is a leading global information and news discovery company dedicated to delivering quality information to the people who need it. Thanks to our unique machine-learning technology and relationships with more than 3,000 global publisher partners, we provide news that matters to millions of users.

    Founded in 2012 in Tokyo, SmartNews also has offices in San Francisco, Palo Alto, New York, Shanghai, and Beijing.If you are someone who shares our vision and feels passionately about our mission, we encourage you to apply

    About You

    You have demonstrated business marketing experience to lead several business marketing activities. As an experienced business marketer, you have a deep understanding of the Japanese digital ads ecosystem and excellent communication skills with several stakeholders of the sales team and other teams related to projects. You lead many projects with understanding our target advertising customer and always optimize the approach by getting feedback from the sales, working closely with them.

    Requirements

    • Own the acquisition marketing pipeline and related OKRs.
    • Manage B2B Media LeadGen to achieve our target
    • Synchronize with MA activity to toss up MQLs to BPO
    • Manage and accelerate a SDR vendor for New Client Acquisition
    • Lead advertisers events aligning with sales' stakeholders
    • Develop contents and assets for O&O channel and sales, collaborating with XFN team
    • Lead agency events aligning with sales' stakeholders
    • Deliver regular internal training for sales to be skilled-up
    • Fluent Japanese and conversational English ability

    Responsibilities

    • As the key person of customer acquisition for the mid-market direct sales team.
    • Manager LeadGen activities to provide leads to BPO and to grow leads data for nurturing
    • Meet target of MQLs aligning with MA activity
    • Optimize performance of a SDR vendor; Direct link, to stabilize running acquisition marketing
    • Lead advertisers events from goal setting and planning to execution, aligning with sales' stakeholders
    • Lead agency events from goal setting and planning to execution, aligning with sales' stakeholders
    • Develop contents and assets for O&O channel and sales, collaborating with XFN team
    • Manage the design and writing of assets for the O&O channel and sales, considering content requirements and working with the XFN team.

    Benefits

    Benefits available at the SmartNews Tokyo Office

    • Lunch and snacks prepared daily in our on-site kitchen facility
    • In-office coffee stand offering single-origin coffees, espresso-based beverages, teas, and other seasonal drinks
    • SmartSelect, our support program for employee self-development, well-being, and productivity
    • All healthcare and social insurance required by the Japanese labor law
    • オフィス内のキッチンで毎日作られるランチとスナックの提供
    • オフィス内のコーヒースタンドでのシングルオリジンのコーヒーやエスプレッソベースの飲み物、紅茶、その他の季節限定ドリンクの提供
    • 従業員の自己啓発、ウェルビーイングや生産性をサポートする「SmartSelect」プログラムの提供
    • 日本の労働法で必要とされるすべての医療保険と社会保険の適用